Tips & Guides

Building Your Student Portfolio: Showcasing Your Work

Learn how to create a compelling portfolio that showcases your skills and helps you stand out to potential clients on PeerZu.

Emily Watson
December 15, 2023
8 min read

Your Portfolio Is Your Search Engine Result


When someone Google’s “student videographer near me” or “campus UX designer,” your PeerZu profile and portfolio are often the first result. Make them unforgettable.




1. Pick a Core Message


Answer these questions:


- Who do you help? (clubs, athletes, grad students, local startups)

- What problem do you solve? (content, tutoring, research, branding)

- What results have you created? (grades improved, engagement lifted, money saved)


Condense that into a single headline. Example: “Helping UCLA athletes grow their personal brands with scroll-stopping content.”




2. Structure Each Case Study


1. Context: Who hired you and why.

2. Challenge: What problem did they face?

3. Solution: Tools, timeline, deliverables.

4. Results: Data, testimonials, or before/after visuals.

5. Keyword CTA: “Book a UCLA videographer” or “Need a Berkeley bio tutor? Let’s chat.”




3. Mix Media Formats


- Screenshots + annotations

- Loom or YouTube walkthroughs

- PDF tear sheets for printable work

- Audio snippets or Figma prototypes


Embed or link directly from your PeerZu profile so prospects never leave the page.




4. Showcase Growth


Add a “timeline” block with milestones:


- “20+ PeerZu gigs completed”

- “Average 4.95 rating across 35 reviews”

- “Helped clubs raise $12K through optimized campaigns”


It proves you’re active and trustworthy.




5. SEO Your Portfolio


- Use alt text like “student brand photographer Los Angeles”

- Name files descriptively instead of “IMG_1234”

- Add location tags (campus name, city, region)




6. Update Monthly


Set a 30-minute recurring reminder to upload new work, refresh copy, and archive old projects. Momentum matters—an updated portfolio signals that you’re available and in demand.




7. Add Social Proof Everywhere


- Pull short quotes from PeerZu reviews

- Embed LinkedIn recommendations

- Share screenshots of thank-you messages (with permission)




A strong portfolio is the difference between “maybe later” and “how fast can you start?” Treat it like a living document and you’ll rank higher for every “best student freelancer” search on campus.